CPC stands for “cost per click”.
CTR (Click Through Rate) is the number of click on particular ads divided by the number of total views an advertisement: total clicks ÷ impressions = CTR
Average CTR 2% means average 2 click on the ads every 100 impressions of a website
CPM means “cost per 1000 impressions”. The advertiser who desire to run CPM Google ads, they have to need set prices for per 1000 ads impressions. Publishers can earn revenue for served CPM ads on their page which is viewable by the user.
RPM means revenue per 1000 impressions.
Total Visitors: 1000/day
Total Visitors: 30,000/month
Average Page View ( considering normal page hits 1 for every visitors): 30,000/month
Average Page CTR: 2%
Total Clicks : 2% of 30,000 = 600 clicks/month
Average CPC: $0.2
Total Earning: 0.2 * 600 = $120/months
Average RPM: $1
Total Impression: 30000
Total RPM: (30000 ÷ 1000) * $1 = $30
Grand Total (CPC + RMP) = $ 120+ $30 = $150
Also, you can earn more money through sales ads space. buysellads.com is the best place for sales ads space. As well as you can earn more money to promote an affiliate product.
Source:
Read full article “HOW TO MAKE MONEY FROM GOOGLE ADSENSE”